December of 2005, Weidman Beverage Corp. introduced its first beverage innovation to the world... The TUFF GUYZ Sports Drinks.
The story of the company began when founder Brad Weidman recognized the need for healthier "functional" foods in the sports industry.
TUFF GUYZ Sports Drinks, the brainchild of Brad Weidman and the former CEO of Tough Guy Films, a company known for ground breaking 3D animated sports movies geared his TUFF GUYZ to take on the isotonic sports industry with better flavors and healthier ingredients for America's youth.
With a recognizable brand name and high-impact "street" (fiction and non-fiction) athletes on its package, TUFF GUYZ is a "natural" deriving its inspiration from the "TUFF GUYZ" spirit in all play of sports.
Weidman got his inspiration for the TUFF GUYZ concept from his father, who like most dads teach their sons and daughters to be proud, work hard, play hard, and stay tough, even in the hardest of times. Quiting is never an option. Push hard and stay "TUFF!"
The TUFF GUYZ Sports drinks pack a high performance blend of 28 vitamins and minerals, are 100% natural and promote lower glycemic intake with proprietary low carbohydrate natural sweetener blends. TUFF GUYZ are non-carbonated electrolyte drinks designed to rehydrate, vitamize and refresh without the overload of sodium like the major brands. TUFF GUYZ contain no preservatives, are gluten, lactose, and soy free.
Initially available in five natural blazing fruit flavors: Orange Mango [Basketball], Citrus Blue [Football], LemonLime Green [Skateboard], Sweet N Sour Grape [Baseball] and Fruit Punch Red [Soccer], and that's just the beginning.
Also available in powder, consumers can make TUFF GUYZ Sports Drink anytime, anywhere.
TUFF GUYZ Trademark: USPTO 78550936